Marketing

As brand leaders, GUD Filters promises motorists great engine protection and sets the pace and standards in the industry when it comes to innovative and outstanding value-added marketing practices.  

Our GUD Auto Detox programme which was launched in 2009, offers motorists a quick valued added oil and filter change between regular vehicle services to prolong engine life on todays congested roads. The GUD AUTO DETOX programme has grown from strength to strength over the years and has a dedicated website, www.gudautodetox.co.za to direct motorists to Workshops that offer GUD AUTO DETOX.

GUD also has a long established Winning Partnership Program, partnering with independent workshops around the country. The company has established strong relationships with motor spare retailers and OE vehicle manufacturers.